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  • Private Practice 101: Fundamentals of Starting a Practice

Private Practice 101: Fundamentals of Starting a Practice

  • Thursday, August 25, 2022
  • 12:00 PM - 1:00 PM


Registration is closed

Presented by Jonathan TranPham and Dr. Carl Fleisher


This presentation is being offered free of charge as a virtual, live stream event.  It will also be recorded for SCV-CAMFT members to access.

Join us for a multi-part series co-hosted by reflect, who is partnering with SCV-CAMFT.  reflect’s mission is to help great therapists build thriving private practices and make quality mental health care more accessible.  reflect has helped thousands of therapists grow successful practices and facilitated over 100,000 therapy sessions to date, and they’re here to share their learnings.

Whether you’re an associate curious about private practice, an experienced therapist considering a career transition, or someone with your own practice wanting additional support, you will get a lot out of this series.  

This first presentation focuses on the fundamentals of private practice – including how it is different from community mental health or agency work, the additional responsibilities therapists must be aware of, business and legal considerations, and what a successful career in private practice might look like (hint: there’s a lot of upside too!).  This presentation sets a solid foundation for the future presentations, so you won’t want to miss.

Future presentations will cover topics such as how to grow a practice (including online marketing), the tradeoffs between cash-pay and insurance, and starting a group practice as a supervisor.  There will be plenty of opportunity to ask questions in a safe space with peer support! 

Program Goal

The goals of the presentation include demystifying private practice psychotherapy and equipping therapists with familiarity around the fundamentals of private practice.  Audience members should come with curiosity to explore a career in private practice.  By the end of this series, they should have both knowledge and confidence around what it takes to build a thriving private practice, plus clear tools and techniques they can implement in their own practices. 

About the Presenters

This event is co-hosted by reflect.  It will be presented by Jonathan TranPham, reflect’s founder and CEO, and Dr. Carl Fleisher, reflect’s head of clinical and a board certified psychiatrist with a private practice in Beverly Hills.  

Jonathan TranPham
Jonathan is the founder and CEO of reflect.  Jonathan started reflect after his own struggles looking for the right therapist.  Luckily, he eventually found care and experienced the life-changing power of therapy (thank you, DBT!).  Jonathan is passionate about making quality care more accessible for others and supporting therapists with his business experience.  Before starting reflect, Jonathan ran marketing at apparel brand Everlane and spent seven years in strategy consulting at Bain and Monitor Group, advising global healthcare and consumer leaders such as Levi's, Nordstrom, eBay, and Genentech.  Jonathan has a BS in organizational psychology from Northwestern and an MBA from the Tuck School of Business at Dartmouth.  In his spare time, Jonathan loves to travel, cook (vegetarian), and is a certified spin instructor.  

Dr. Carl Fleisher
Dr. Carl Fleisher is reflect’s head of clinical and a board-certified psychiatrist with a specialty in evidence-based treatment for anxiety, depression, and emotion dysregulation disorders. He also serves as part of the Psychiatry Department at UCLA and sees patients in private practice in Beverly Hills.  Dr. Carl earned his medical degree at Harvard Medical School and completed his residency and fellowship at the UCLA Semel Institute and Resnick Neuropsychiatric Hospital.  After fellowship, Dr. Carl joined the faculty of Harvard Medical School with a position at McLean Hospital where he directed a residential program for anxiety disorders while also serving in McLean’s clinic providing mentalizing-based therapy for borderline personality disorder (BPD).  In his spare time, Dr. Carl enjoys spending time with his children, running, and watching sports.

The views expressed in presentations made at SCV-CAMFT membership meetings or other SCV-CAMFT events are those of the speaker and not, necessarily, of SCV-CAMFT. Presentations at SCV-CAMFT events do not constitute an endorsement of the vendor or speaker's views, products or services.


SCV-CAMFT               P.O. Box 60814, Palo Alto, CA 94306               mail@scv-camft.org             408-721-2010

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